Omnistar Affiliate's Link Tracking Feature
Omnistar Affiliate comes with the extra feature of being able to
provide affiliates with the ability to track the specific source
of their activity. All the affiliate needs to do is append a
tracking label to the end of their link and the system automatically
records the label. When the affiliate views their traffic report,
the label will be noted next to each inbound link reported.
This allows the affiliate to track the success of different
links, helping them use their advertising as efficiently as
possible.
One example of how this feature could be used is an affiliate
who is both advertising on their own site and paying Google
Adwords to advertise the text link. By using different labels
for each link, the user would be able to tell exactly how
much revenue the Adwords link was generating, this means the
user would know whether or not the advertising was profitable,
and would be able to adjust for the future.
There are numerous benefits the affiliate receives from knowing
which links are generating traffic. Another use would be tracking
inbound links from two different sites, each of which with
distinct audiences. The affiliate would learn which site's
customers were clicking on the affiliate link, and how many
of those were making sales on the partner site. When it comes
to advertising, more information is always better, so your
big affiliates will likely want to use this feature as much
as possible.
Link Tracking is a great way to enhance the quality of inbound
traffic by allowing your affiliates to see what is working
and what is not. By refining their advertising they will make
more money, and you will make more sales. With an affiliate
program, extra features are always win-win.
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