E-commerce Marketing Blog

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Many online business entrepreneurs ask this question a lot: “Why do I need to set up a blog?” and proceeds to another question, which is: “How do I get started?”

In this post, we will discuss these as detailed as we possibly can.

Here are the reasons why an ecommerce business needs a blog:

1. Allows you to get in touch with your target audience

Typically, ecommerce blogging does not involve direct marketing and promotion of your services or products. But, this does not automatically mean you are not using it as a form of marketing. It is just that – you are doing it in a more subtle way.

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(Increasing Customer Loyalty and Profits)

The world of online marketing is rapidly changing and a lot of times – complex. Technology advances and newer platforms rise in an infinite possible way allowing people to interact online differently each time.

While this makes operating an ecommerce business challenging, there is no need to get overwhelmed.

There are various ways to creatively improve ecommerce customer experience that will generally increase customer loyalty and ultimately your profits.

1. Enhance Website Navigation (Product Search)

Generally, online shoppers fall under three different categories based on an individual’s expectations, intentions and needs. It includes the following:

How To Project Manage Social Media Strategies and Online Marketing Within Teams by cloudHQ

 Project management of any marketing strategy is the cornerstone of its execution. We can all tap into our creativity to come up with amazing ideas, but without a plan of organization, you’ll severely underperform on delivery. Optimize your workflow, and you’ll optimize your performance—it’s that simple.

Of course, organizing and managing your social media and marketing workflow is one of those things that’s easier said than done. The good news? There are a number of tools that can help make you more efficient and productive—and they’re great for collaborative use, too. Here’s a look at some of our favorite tools, followed by common applications that you can apply to your own strategic projects.

20 Top Ecommerce Marketing Blogs

Posted in Ecommerce | March 13th, 2014

Online Marketing - Connected Computers

Digital marketing is a critical component that businesses need to implement today. Basically, digital marketing is the process of promoting products or brands using one or more types of electronic media. Compared with traditional marketing, digital marketing is a more sophisticated marketing strategy, spanning tasks from analyzing how a campaign is doing in real-time to tracking and managing sales conversions. Many businesses and marketers have yet to fully understand the digital marketing process in order for them to use it to their advantage. With that, here is a list of digital marketing blogs that provide relevant content, useful strategies, and valuable resources.

ecommerce-marketing-strategies

Ecommerce marketing has quickly become an enormous focus for businesses of every kind in the past decade. With more and more business—and consumer purchasing—happening online, ecommerce marketing is a hugely important skill to understand and develop. Fortunately, there are a vast array of experts willing to share what they know, including their predictions for upcoming trends in their field. With the details (and sometimes, even the broad concepts) of ecommerce marketing constantly evolving, it’s crucial to get up to date information and to do it often. Because of that, below are summaries of nineteen great articles all about it.

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Blue Print for a New Ecommerce Business

Today’s technology has made it possible to publish a book without scouting for publishers willing to get your material out to bookstore shelves. Referred to as self-publishing, this method involves a process similar to printing a physical book, but without the costs associated with paper and printing. If you have a book that is ready to be printed, all you need to do is sign up with e-book publishers and you get yourself a good starting point.

Blue Print for a New Ecommerce Business

OSI Affiliate Software integrates with many shopping carts and payment gateways. One of the most popular shopping carts that our customers have is Bigcommerce. This article will help Bigcommerce customers come up with a great bigcommerce marketing strategy. It is not only limited to Bigcommerce. If you have a different shopping cart, you can still use the same strategies to market your ecommerce store.

1.   Overlooked Link Building Opportunities for Ecommerce Category & Product Pages

Blue Print for a New Ecommerce Business

Ecommerce business is a relatively young fledgling. Compared to the brick and mortar plan, which has been around and developing for centuries, ecommerce business is practically a baby. Instead of crawling, however, it took of running, and sometimes it’s hard to keep up with the ever-growing and always changing practices of ecommerce marketing. In order to make sure your business is found online, selling, and profitable, it’s important to make sure your marketing campaign is high charged and up to date. It’s true with all marketing, but especially with ecommerce marketing, that you must change your approach in order to continue to be successful. This can easily be exhausting, stressful, and overwhelming. That’s why we’ve got a checklist of all the basics that you’ll need to have to be successful in your 2014 ecommerce marketing endeavors. Got a pen and ready to cross things off? Let’s go.

Blue Print for a New Ecommerce Business

OSI Affiliate Software integrates with many shopping carts and payment gateways. One of the most popular shopping carts that our customers have is Bigcommerce. This article will help Bigcommerce customers come up with a great marketing strategy. It is not only limited to Bigcommerce. If you have a different shopping cart, you can still use the same strategies to market your ecommerce store.

 

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