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15 Spectacular Gmail Plugins to Streamline Your eCommerce Marketing Efforts

If you’re anything like me, then your Gmail Inbox is also in a perpetual state of chaos. As much as I try to keep things organized, I always end up spending too many hours in front of the computer. Sounds familiar? Many people end up working way too much simply because they get distracted by incoming messages or side-tracked by menial tasks. Reading and replying to emails may not sound like a time-consuming activity, but before you know it, you’ve spent two hours of your day trying to go through your latest messages. What can you do to keep up with all your task while also making sure to reply to all your contacts?

Automation is the key! Technological advancements have made it possible for us to automate many daunting and repetitive chores. Keeping track of one’s Gmail address is a task that doesn’t have to be done manually. In an era of compromised internet security and endless waves of spammy emails, an efficient way of protecting data and managing accounts has become imperative. If you’re the owner of a small business, an entrepreneur or online figure, you have even more reasons to automate some of your Gmail tasks.

But before we get down to business, there’s one more question that needs to an answer: Why Gmail? There are plenty of decent mailing services available now (Thunderbird, Yahoo! etc…), but in terms of user-experience and customization options, Gmail is definitely the number one. Those who use the ‘out-of-the-box’ version of Gmail have no idea what they’re missing out on. For this purpose, we have compiled a list of Gmail plugins that will help you sort through the chaos of your inbox, track mails & reactions; get rid of spam and more. Here they are:

1. Hiver

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It’s one of the most popular products built for Gmail and Google Apps. It lets teams do customer support and project management right from Gmail.

2. SecureGmail

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Do you have any idea just how vulnerable your personal information is, especially online? If you’re the owner of a company, or you work with sensitive data on a daily basis, you might want to take some extra precautions to ensure that it isn’t at risk. SecureGmail is a nifty little tool that can protect you from competitors or hackers up to no good.

One of the many things it does is to encrypt your emails. Even Google servers can’t decipher this type of email, and they will only see the encrypted version of your file. The only person who can view the message inside your mail is the one on the receiving end, who has to write down the password to unlock the message. Naturally, the password that you decide on should be shared through a different channel.

Download Link: SecureGmail

3. Minimalist

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Minimalist is another useful extension that you should consider using to streamline your mailbox. This is basically a user-interface customization tools that will let you hide any elements that you consider irrelevant. Other features include the possibility to add or highlight things such as attachments and icons, special notifications on your desktop, and color codes for your menus.

There is literally nothing you can’t do with Minimalist, in terms of user interface. The extension has the ability to completely change the way your Gmail account looks and feels, making it easier for you to find important messages and attachments.

Download Link: Minimalist

4. Rapportative

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If you truly want to conquer your email and find out all there is to know about your email contacts, then you definitely need Rapportative. This tool is a favorite with internet marketers and online promoters, who want to get a better idea about their target audience, subscribers and contacts.

What the extension does is to replace your Gmail sidebar with detailed profiles about your senders, with information such as social accounts, current work positions, full name, personal details and notes etc.

The best thing about it is the fact that it’s completely free, and that it works with Safari, Google Chrome and Firefox. Influencers from TechCrunch, ReadWriteWeb and Lifehacker have already tested out this slick social CRM tool and were amazed with the results. So, if you’re preparing to mount a full-scale email outreach campaign, Rapportative is the tool you want.

Download link: Rapportative

5. Unroll.me

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One of the reasons I hate checking my email is because I get tones of pushy newsletters from hundreds sites that I may, or may not have subscribed to at some point.

This means that my Inbox is constantly being bombarded with messages that are rarely of any use, and that makes it harder for me to find the ones that I actually need. Unroll.me has been a great help in clearing the clutter. Instead of manually unsubscribing from all these sites, you can let Unroll.me do all the work.

Simply install the Gmail extension and you will be able to cancel your subscription from any site with a few clicks. But this is not all. Unroll.me also has a cool Daily Digest features that enables the user to segment his subscriptions into different categories and then have them summarized in a digest.

Download link: Unroll.me

6. Boomerang

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With Boomerang you can schedule emails for a specific time. It may not be the most useful things for casual internet users, but the ability to schedule messages for times when you know a person is online, can have a huge impact on the performance of an outreach or content marketing campaign.

For example, when reaching out to an influencer who gets hundreds of messages every day, you want to make sure that your message is at the top of his inbox, otherwise, he might not even notice it. You can schedule the time of delivery with Boomerang when it is most convenient (Smart tip: the highest email open rates occur between 8AM and 5PM). But this is not all. You can also schedule invoices, briefings or other mails that you don’t need to send right away.

Boomerang has several other useful features. One of them also inspired the name of the extension. Have you ever happened to open an email, think about replying to it, said you’d do it later and then completely forgot? It happens to a lot of people. The next time this happens, you can simply ‘Boomerang’ it for later, to make sure that it doesn’t end up ‘buried’ in your inbox.

Download link: Boomerang

7. MailTrack.io

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Another tool that will grant you ‘the power of knowing’ is MailTrack. Similar to the Facebook “Seen” option, this plugin will automatically notify you when someone opens your emails, by adding a tiny image to your outgoing mails.

This extension has helped content marketers tremendously because it gave them significant insight regarding their outreach efforts. It’s extremely simple and intuitive. It also shows from what device the mail was first opened, and if you turn on a certain feature, you will receive email notifications when your messages are read.

Download link: MailTrack

8. WiseStamp

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Anyone who is someone in this online world has a respectable email signature. Although Gmail has plenty of useful features, it’s lacking in the email signature department. If you want to make a good impression, then you need a professional signature. With WiseStamp you can create something unique and attractive.

For example, you can customize your signature to also contain your latest tweet or blog post. You can add your photo and social media accounts, or a short description. WiseStamp can do all of this and more, and it’s completely free! Want to set-up your brand new signature in less than 10 minutes? Download WiseStamp today and create a signature that people will remember.

Signature Editor: WiseStamp

9. Snooze

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Snooze’s features are similar to those of Boomerang. The concept behind this extension is quite simple: if you have an email that you can’t reply to straight away, but you don’t want to forget about it, you can hit the Snooze button anywhere between 5 minutes and a week, and the mail will appear back in your inbox after the Snooze time expires.

I try to answer to all my emails, even if they’re wall of texts, but sometimes I don’t have time to take care of all of them. By making messages pop-up in the weekend, or after I finished my work, it was possible for me to reply to every and all mails.

Download link: Snooze

10. Sidekick, by HubSpot

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I knew this tool was going to be awesome when you hear it’s been developed by HubSpot. As the name suggest, the extension will become your sidekick for email tracking and scheduling. In many ways, it is like Rapportative, but it has a simpler interface and some extra features.

With it you can view powerful profiles of your contacts, with information regarding their professional and personal life and mutual contacts. You can also find out who clicked and opened your emails, how many times, from what type of device, and at what hour, and fine-tune your outreach strategies. The good news is that Sidekick is also adding an email scheduling features that will help you send messages at the right time.

Download link: Sidekick

11. CloudMagic

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Do you regularly use cloud-based apps such as ZenDesk, Asana, Pocket, Evernote, Salesforce or Trello? Then you will absolutely love CloudMagic, a simple tool that offers seamless integration between your cloud-based tools and Gmail account. It is arguably one of the best productivity apps which will streamline your mobile experience. CloudMagic was designed for Android, but it is also compatible with iPhones and iPads, it offers plenty of customization features for your dashboard, and notification sounds, it can be restricted with the passcode lock option, and it operates through its own cloud storage, which means that it won’t put any strain on your device.

Download link: CloudMagic

12. Find Big Mail

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This extension does exactly as the name suggests: it finds big mails. I stumbled upon this useful tool a few weeks ago when I realized that my email storage space was almost full. Truth be told, I hadn’t cleaned the inbox in years. While it is possible to use Gmail’s filters to sort through some of the emails, it is impossible to find the messages that are eating up your storage space. That is, if you don’t use ‘Find big Mail’. The simple tool will label your mails according to their size into four categories: the biggest, more than 1 mega, more than 5 mega and more than 10 mega. Big names such as Engadget, BuzzFeed, Huffington Post and Groupon are already using it, so why shouldn’t you?

Download Link: Find Big Mail

13. FollowUp.cc

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One can never have too many organization tools. FollowUp was another God-sent that enabled me to follow up with people I was interested in, but simply didn’t have time to. The idea behind this plugin is extremely simple: it will let you set a follow-up date when you send or reply to a message. If the set time expired, and the recipient didn’t reply, you will be reminded to send a follow-up email.

You might not have known this, but less than 2% of sales happen during the first contact, and potential customers are more likely to make a purchase after two or more messages. Persistence is golden, and FollowUp.cc is the key to success. Even if you’re not using the extension for business, it is still nice to be reminded about your important contacts. FollowUp.cc also has a tracking feature that will tell you who’s reading your emails.

Download link: FollowUp.cc

14. News.me

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If you’re searching for a daily social media digest, you should try out News.me. Checking social profile can be more time-consuming than reading emails. With this cool tool you can get a daily summary of important Facebook or Twitter notifications. This way, you won’t be missing out on anything important, but you will also be able to concentrate at the tasks at hand.

Download Link: News.me

15. Gmail Offline

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Download this Chrome extension and you will be able to check your Gmail inbox even when you’re not connected to the internet. The interface for Gmail Offline looks nice, and the tool also has a cool feature that will automatically send your replies or emails once you have connected to the internet. Download this app before your next trip to nowhere and you will be able to preserve your sanity.

Download link: Gmail Offline

16. Streak

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Our last example is a CRM (customer relationship management) tool that integrates seamlessly with Gmail. It’s the ideal tool for online marketers who perform tasks such as outreach, bug tracking, customer support, analyzing sales cycles, or hiring people. The tool uses snippets to help you organize your mails, which can be quickly modified and sent. The fact that it was specifically designed within Gmail represents a huge advantage. You can use color codes and notes to move through all the stages of your work funnel and check charts or spreadsheets with statistics.

Download Link: Streak

This concludes our list of Gmail Plugins. There are several other extensions worth testing, but the ones mentioned above cover everything that a content marketer might need to become more organized and efficient. We would love to hear your opinions on tools, so feel free to leave your thoughts in the comment box below.

 

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4 Response to "15 Spectacular Gmail Plugins to Streamline Your eCommerce Marketing Efforts"

  1. Comment From Jen Taylor

    Gmail offline is great if you are stuck on a long flight with no wi-fi. I never realized how easy it is to clear my inbox when I’m not distracted by new messages coming in.



  2. Comment From Brent Tarkins

    I have always had a problem with remembering that I sent an email to someone and never heard back from them. Followup.cc solves this problem. These days it is not uncommon to have to send an email to someone 3 to 5 times before they respond. This really helps me stay on top of my follow up.



  3. Comment From Jill Lever

    I have always wanted a cool looking email signature, but never knew how to put it together. Wise Stamp gives you the ability to easily put this together and make updates anytime you want.



  4. Comment From Anton

    Great tools, I use Find Big Mail to clear my inbox.
    I’d also suggest to take a took at Deskun, this Gmail plugin allows to organize customer support system in your mailbox (with all the filters, priorities, desdlines, etc) and to keep track of your own projects and tasks.



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