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The 6 Month Complete
Guide to Marketing
Your eCommerce Store

This guide will show you how to get more traffic,
sales and conversions for your online store.

Best Live Chat Software

Live chat software has the ability to increase your rate of conversions when you use it right. But if you aren’t convinced yet, you could check out these statistics:As much as 29% of consumers share their positive experience with a live chat to their friendsAs much as 38% of consumers are more likely to purchase from a shop that has a live chat support.As much as 51% of consumers are Read More >>

Best Shopping Comparison Engines 2018

Where do people go to compare prices online? Some people go to blogs and look at reviews. Others look at multiple online stores and check the prices manually. Soon, this can be quite bothersome as it will take time to look through different website just to look at prices. Wouldn’t that be more convenient to see it in one location? Yes. And that’s what comparison shopping engines are for.1. AmazonWant Read More >>

Ecommerce Marketing Strategy Trends

At the start of each year it’s useful to review trends which inform your priorities for the year ahead to grow a business. Thanks to the evolution of Martech each year, within Ecommerce strategy there are many new opportunities to refresh your Ecommerce strategy. Here we’re going to focus on strategy for marketing within an Ecommerce business rather than overall business strategy covering marketing positioning, pricing and multichannel strategies.To grow Read More >>

Ecommerce Image Optimization

Have you ever thought about why your product image doesn’t come up when you search Google for your product? Have you ever considered its effect on your new landing page? Maybe the image is too big and it might be causing loading speeds for your website visitor? How about the conversions, is your web conversion suffering because your images aren’t optimized? Unoptimized images could cause negative effects on your site Read More >>

Best Ecommerce Sites

Designing your ecommerce site? You may need some inspiration to make your store stand out from the rest. These days, it is not enough to use any old template and just run an ecommerce website in it, you should learn to be creative.Let me show you a list of ecommerce website designs that you can take inspiration from.1. HyphenI put Hyphen on the top of the list because I love how Read More >>

Ecommerce Link Building

An ecommerce website without links is like an island amidst the sea. No one is going to know that it exists unless they communicate with the outside world. If your online store is still a lonely island, it is time to change that.But first, here are a few terms you must know.What is Ecommerce SEO?Ecommerce SEO is a bigger topic than ecommerce link building. Ecommerce SEO comprises of two processes: Read More >>

How to Get Amazon Reviews for Your Ecommerce Store

Why do you need to have amazon reviews?Modern mouth has become the modern way of advertising, especially for eCommerce shops. It’s a powerful way to affect how people perceive your business. And a study that was done last years showed that online reviews was trusted by 79% of consumers and sees it as personal recommendations. About 85% of consumers even stated that they read reviews online to decide for their Read More >>

Ecommerce SEO Trends

Search Engine Optimization (SEO) is an integral part of any successful digital marketing campaign. The world of SEO oversees constant change. As a matter of fact, Google rolls out new updates to their algorithm 500-600 times a year. Most of those updates are not significant enough for us to notice, but every year there are a couple of those major updates that force us to change our approach to SEO Read More >>

8 Ecommerce Metrics to Grow Your Business

One way to make your store grow fast is regularly measuring and optimizing your metrics. But you don’t really have to optimize every metric that you have because there are right metrics to optimize. But what metrics are these? As you read through this article, we will let you know 8 metrics that are essential should greatly be considered when optimizing because it would have a great effect on your Read More >>

6 Reasons Why You’d Want to Do Word of Mouth Marketing

Word of Mouth vs Advertising1) TrustI’m not even going to question how you trust your friends, especially their experiences more than you would trust ads. It’s given that ads were made to make the products or services look great no matter what, some even use the type of ads that says “9 out of 10 doctors prefer Paracetamol xx for kids”. But because this line has been overused people tend Read More >>

Best Practices for Customers in Your Referral Program

Make referring as easy as possibleThere are different available channels for referral programs, make sure that yours supports as much as possible like social media, emails, mobiles and even in person. A lot of programs can’t track offline referrals and most referrals are done in person when friends are having normal conversations. It’s really ideal to give your referrer a lot of ways to refer people and get credited for Read More >>

How to Promote Your Referral Program

Having a referral program is one of the best decisions that you can do for your ecommerce website. Not only can it instantly attract traffic to your website, but it can also boost your online store’s sales.What is a Referral ProgramA referral program is a system where you reward your visitors for referring people to your website. A referral can be a membership sign-up, a subscriber or a buyer. What Read More >>